Verbal Identity

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Verbal Identity

Advice on building a consistent and memorable verbal identity.

The Latest
The Failproof Formula for Crafting Your Brand Story

You know that no brand is complete without an origin story. But how exactly do you write one? This 4 step formula will help you get your story down in 30.

November 4, 2019

Business
How to Choose Your Branding Team
In this ep of Brand-Led we're highlighting 5 factors you need to consider when choosing your branding team.
November 8, 2021
Business
How Much Should You Pay For Branding?
Learn our easy, 4-step formula for setting a budget for your branding project based on your unique goals and business needs.
November 8, 2021
Brand Strategy
Finding Your Brand Personality: Part 1
In this first of two episodes on brand personality, we’re sharing why this is an unmissable part of your strategy.
November 8, 2021
Brand Strategy
Brands We Love: Ritual
There is so much we can learn simply by following and analysing successful brands. Today, we look to health and wellness brand Ritual for inspiration.
October 11, 2021
Brand Experience
Brands We Love: Up
Today's brand we love is Up. We're looking at how this online bank has forged a path in a well-established industry.
July 13, 2020
Business
What To Do When Business is Slow
Let’s talk about how you can maintain momentum in a quieter season in your business to set yourself up for a profitable future.
March 23, 2020
Brand Experience
Your Summer Reading List
Want to glide into the new year with a plan for hitting all your most ambitious goals? You won't want to miss these juicy tips.
December 16, 2019
Brand Experience
Brands We Love: Snowe Home
The masters of storytelling, Snowe uses their product descriptions, blog posts and photos to connect with their customers and drive home their values.
November 18, 2019
Verbal Identity
The Failproof Formula for Crafting Your Brand Story
You know that no brand is complete without an origin story. But how exactly do you write one? This 4 step formula will help you get your story down in 30.
November 4, 2019
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