Website Design

Kuppa Coffee

A close-up view of a large pile of dark roasted coffee beans, perfect for an Australian Webflow website. The beans are shiny and have a rich, deep brown color with slight variations in shade. The texture and detail of the beans are clearly visible, emphasizing their smooth, glossy surface.
Project Overview

Kuppa Coffee supply high-quality coffee for the mining and corporate sectors in Australia.

When we met Kuppa Coffee they had identified their brand through packaging, but did not yet have an online presence. They wanted a website that they could easily modify themselves, that could communicate their brand and story to potential clients. We worked with them to enhance their existing visual guidelines, choosing new typefaces, extending their colour palette and adding in hand drawn elements for warmth and character. We designed and built their website in Webflow for easy updates and extensibility, collaborating with Moddi Agency to launch a new website for this community-minded business.

Cattle grazing in a lush green field under a clear blue sky, with the text "Harvey Beef is Always Worth It" prominently displayed, reflecting the brand's commitment to quality in the agricultural sector.
Logo design and color palette for Here Business & Wealth, featuring navy blue, storm dust gray, sand, and desert gold, with typography showcasing the brand identity.
Gourmet beef sandwich featuring fresh ingredients, alongside salt and pepper shakers, with a decorative vase, branded with "Harvey Beef" logo, representing Western Australian culinary excellence.
Harvey Beef logo overlaying a green pasture, promoting quality beef products and the brand's story.
Mobile website design for Harvey Beef featuring product display, branding elements, and navigation menu for user engagement.
Juicy hamburger with melted cheese, lettuce, and pickles, served on a toasted bun with a knife inserted, on a wooden board with side pickles.
Harvey Beef website showcasing Smokey American Brisket, classic range of beef products, and Fire & Spice Jerky packaging, highlighting branding and product offerings in a professional design.
Beef that's worth it displayed prominently over a green pasture with grazing cattle and trees in the background, representing the Harvey Beef brand story.
Tablet displaying a food-related website with the phrase "Always Worth It" on a vibrant red couch, emphasizing branding and user engagement for a financial services company.
New logo design for Here Business & Wealth, featuring modern branding elements and color palette, representing a financial services company focused on appealing to younger business owners.
Sliced beef brisket with honey drizzle, accompanied by grilled bok choy and an anise star, on a wooden cutting board with utensils and a jar in the background.
New logo and branding for Here Business & Wealth, showcasing modern design elements and color palette, reflecting the company's rebranding efforts in financial services.
Image showcasing a redesigned website for Here Business & Wealth, featuring a new logo, color scheme, and sections for services, including a map for locating services and a recipe for Beef Pho to Go, emphasizing branding and user navigation improvements in the financial services industry.
Before and after images showcasing the rebranding of Here Business & Wealth, featuring the new logo, color palette, and website design elements to enhance user experience in professional financial services.
Aerial view of lush green pasture with grazing cattle and the text "Harvey Beef is Always Worth It," emphasizing the brand's commitment to quality in beef production.
Before
After
Here Business & Wealth logo design showcasing new brand identity with modern color palette and typography, reflecting professional services in finance and business strategy.
Prendiville Group branding presentation on tablet showcasing logo, typography, and color palette for professional services.
Image showcasing the Prendiville Group's website interface, featuring the restaurant Lontara with a dish presentation, a navigation menu for establishments, and the Mangrove Hotel section highlighting a stylish interior with ocean views.
Lontara logo displayed prominently on a minimalistic website background, representing the branding for Here Business & Wealth's new identity following their merger.
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Website design showcasing Prendiville Group's hospitality offerings, featuring images of elegant outdoor dining, a marina with yachts, and a beach setting, emphasizing modern aesthetics and user-friendly navigation.
Website design showcasing the Mangrove Hotel, featuring a modern interior with a spacious lounge area, beach views, and promotional images of various hotel establishments.
Before
After
Logo design for Here Business & Wealth featuring stylized letters "sph" with textures of timber batten and carpet tile, showcasing the brand's modern identity in financial services.
Group of professionals engaged in a discussion in a modern office setting, featuring a digital tablet displaying the phrase "Start A Conversation" and a contact form, emphasizing the company's approach to client interaction and collaboration in the financial services industry.
Studio design page for SPH showcasing a professional setting with a person holding a small object, emphasizing great design that works, alongside website navigation elements and a secure systems summary.
Tablet displaying branding elements for Here Business & Wealth, featuring logo design, typography samples, and color palettes on a marble background, illustrating the company's rebranding effort in the financial services industry.
Image of a modern website layout showcasing a design studio's portfolio, featuring images of collaborative workspaces, design elements, and client feedback, reflecting a professional and innovative brand identity in the design industry.
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Here Business & Wealth branding and website design showcasing modern financial services identity, emphasizing strategic guidance and communication.
Logo design for Here Business & Wealth featuring a modern blue and white color scheme with bold lettering, symbolizing the company’s rebranding in the financial services industry.
Branding materials showcasing Here Business & Wealth logo and contact information, including letterhead, business card, and envelope design, emphasizing a modern, professional identity for financial services.
Man in light blue shirt and glasses looking at a device, emphasizing customer experience and organizational unification in a professional context.
Business card design featuring a bold blue background with a stylized "B" logo and text outlining services to unify people, processes, and technologies for enhanced customer experiences.
Brand guidelines layout showcasing Here Business & Wealth's new logo, color scheme, and design elements in a visually appealing format, emphasizing modern branding in the financial services industry.
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Baker Creative logo and branding elements showcasing the new visual identity for Here Business & Wealth, emphasizing modern design in financial services.
Mobile website design showcasing Here Business & Wealth branding, featuring a blue logo, engaging customer experience messaging, and case studies layout.
Baker Creative's website design showcasing modern branding elements and a user-friendly interface for Here Business & Wealth, emphasizing innovative financial services.
Image featuring a modern design layout showcasing three service categories: Digital Transformation, GTM Strategy, and Optimisation, with professional individuals engaged in a collaborative setting, reflecting a fresh brand identity for Here Business & Wealth.
Logo design for Here Business & Wealth featuring the word "Connect" alongside a modern graphic element, representing a fresh brand identity in the financial services industry.

Brand Strategy

We conducted brand workshops to align the team, define and understand key audiences and their desired positioning. In defining the brand, we uncovered a core narrative about championing flexible work, for the mutual benefit of employees and employers, a big idea that their team, clients and partners could rally behind. This strategic alignment set the foundation for a unified and impactful brand.

Brand strategy documents showcasing brand trajectory, messaging, and character for Here Business & Wealth, emphasizing flexible work and cohesive identity post-merger.

Brand Messaging

We developed a cohesive verbal identity, including brand voice rules and writing mechanics. Key brand messages such as mission, vision, values, purpose, and value propositions were created to engage and resonate with their target audiences. Verbal identity guidelines were established to ensure scalability and consistent application across all marketing materials.

Healthcare professional in gray scrubs representing Connect, emphasizing flexible employment opportunities in healthcare, aged care, and hospitality sectors.

Brand Visuals

We designed a new visual identity system to build trust and credibility with key audiences, defining the brand's logo, colours, typography, supporting graphics and application rules. We also developed a motif with overlapping elements that visually symbolises brand's big idea that we shouldn't have to choose between flexibility and stability at work. We provided visual guidelines to ensure consistency and ease of application and developed branded collateral and templates that were built in Canva to make it easy for their whole team to maintain consistency in their materials.

Branded stationery and business card design for Connect, featuring logo, color scheme, and contact information, illustrating new visual identity for Here Business & Wealth post-merger.
Business card design for Connect, featuring logo, contact information, and a cohesive color scheme reflecting the new brand identity.
White tote bag featuring the "Connect" logo, designed to reflect the new brand identity of Here Business & Wealth, symbolizing flexibility and stability in their services.
Visual identity design for Here Business & Wealth, showcasing logo prototypes, color schemes, and layout elements for the Connect brand, emphasizing brand consistency and user engagement.
Visual collage showcasing Here Business & Wealth's branding, featuring employees in a modern office setting, promotional text highlighting company culture, and statistics on filled shifts, emphasizing the brand's commitment to a positive work environment and effective communication.
Hands holding a newsletter titled "Newsletter 2023 [October - December] Edition VI" featuring a modern design with overlapping teal shapes and the logo of Connect, reflecting the brand's visual identity for Here Business & Wealth.
Trade show booth design for Connect featuring banners promoting flexible nursing employment and job matching services, with a circular table displaying branding elements.

Website

We planned, designed and developed Connect's new website using the brand's visual and verbal identity to build trust and differentiate from competitors. With two distinct audiences, it was essential to help visitors quickly find the information most relevant to them. We used clear wayfinding language and crafted specific landing pages for employers and job seekers. To drive conversions we focused on building dynamic, engaging layouts, building credibility, simplifying the application processes and strong calls to action. Built in Webflow, the site allows for fast and easy updates.

Connect staffing agency homepage showcasing a smiling healthcare professional, slogan "Right People. Right Places." emphasizing flexible job opportunities in healthcare, aged care, and hospitality sectors, with a modern teal and green visual identity.
Three smartphones displaying the Connect website, featuring a welcoming message about job flexibility in healthcare and hospitality, a spotlight on employee Senzeni Mwanza, and sections highlighting company values and operational support.
Healthcare professional in scrubs smiling, with a modern teal background featuring overlapping shapes, highlighting the "Staffing Healthcare" service of Connect.
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The Brightside Agency logo on sleek black background, emphasizing modern branding and design aesthetics for financial services.
Color palette featuring black, yellow, white, Tundora, Boulder, and Gallery shades, representing the new branding for Here Business & Wealth.
Branding materials for The Brightside Agency, featuring a white envelope, black envelope, letterhead, and business cards, showcasing a modern logo design with a yellow accent, emphasizing professional identity in marketing.
Person holding smartphone displaying an advertisement for The Brightside Agency, featuring bold yellow text stating "THE PIXEL MAY BE DEAD, BUT YOUR PAID ADS DON'T HAVE TO BE," emphasizing innovative marketing strategies.
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Here Business & Wealth branding image featuring a modern logo design, showcasing a visually appealing website interface with vibrant colors and typography, emphasizing financial services and brand identity transformation.
Black box with abstract design and text "Welcome to The Brightside," symbolizing new branding for Here Business & Wealth.
Man wearing a white athletic shirt and black shorts, featuring the logo of The Brightside Agency, standing against a neutral background.
Black smartphone case with camera lens, featuring "The Brightside Agency" logo in bold white and yellow text, set against a textured gray background with green plant leaves.
Smarter Processing brand message displayed in modern typography on a light background, reflecting Here Business & Wealth's new visual identity.
Brand strategy documents displaying "Brand Trajectory," "Brand Character," and "Brand Messaging" sections, emphasizing the financial services company's identity transformation and core philosophy.

Brand Strategy & Messaging

Through brand workshops, we defined key audiences, brand character, trajectory, and desired positioning. This process revealed their core philosophy: "We cannot achieve greatness alone," emphasising the agility and resilience businesses gain by outsourcing non-core functions to capable providers. The creation of key brand messages, including mission, vision, values, and purpose statements, reflected this philosophy.

Business meeting with a smiling man in a blue shirt, engaged in conversation, showcasing collaboration and partnership in a modern office setting.
SmarterProcessing branding with text highlighting "Better Together" and descriptive keywords "Collaborative, Curious, Agile, Knowledgeable" on a modern layout, emphasizing business services for accounting firms.

Brand Visuals

A new visual identity system was designed, featuring a logo, colours, typography, and supporting graphics to build trust and credibility. To ensure scalability and consistency, visual guidelines were established. Additionally, a supporting graphic pattern was developed to represent the idea of partnership and symbiotic relationships visually.

Smarter Processing text graphic representing a new visual identity for Here Business & Wealth, highlighting brand transformation and partnership philosophy.
Business cards featuring the name "Andrew Hanna," title "Director," and contact information for Smarter Processing, with a modern design incorporating a logo and abstract graphic patterns, symbolizing partnership and branding for Here Business & Wealth.
Logo suite for "Smarter Processing," featuring variations of the logo in different color schemes, typography samples in Messina Sans, and a color palette including shades of grey and bone, representing the brand identity design process for Here Business & Wealth.
Culture book with modern design, featuring the title "Culture Book" and the tagline "Navigate your new role with confidence," alongside a sleek black spine, representing brand identity and organizational values.
Branding materials for Smarter Processing, featuring business cards and letterhead with minimalist design, logo "S.P.", and contact information, reflecting the company's new visual identity.
Digital advertisement display featuring the phrase "Better Together," promoting streamlined accounting and auditing services, with a minimalist design and contact information for booking an introductory call.
Visual identity patterns and brand graphics for Here Business & Wealth, emphasizing partnership and collaboration in financial services branding.
Man sitting in a modern chair, smiling and engaging, with text overlay "S P. Smarter Processing," reflecting the brand identity of Here Business & Wealth.
Email interface and online profile for Smarter Processing, featuring logo, contact information, and tagline "Better Together™", emphasizing financial services and brand identity.
Brand guidelines showcasing visual identity elements including logo, typography, and color palette for Here Business & Wealth's rebranding project.
Business branding visuals showcasing "Better Together" messaging, featuring a smiling man in a blue shirt, emphasizing partnership and collaboration in financial services.
Graphic pattern representing partnership and collaboration, featuring horizontal lines, vertical stripes, and dotted elements, with the phrase "Better Together" integrated, reflecting the brand identity of Here Business & Wealth.
Culture book held by a person, featuring minimalist design elements and text emphasizing company culture and expectations, reflecting the brand identity of Here Business & Wealth.

Website

We developed an interactive, password-protected online capability statement to streamline the sales process, allowing it to be shared only with select, qualified clients. This online document impressed clients with its quality and engagement, providing a stark contrast to typical PDFs. For their public-facing presence, a unique one-page website was created, complete with copyediting and Calendly integration for easy, fast appointment bookings.

SmarterProcessing website homepage featuring minimalist design elements, logo, and location details, representing a boutique firm focused on accounting and audit services.
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RMT website homepage featuring a dark gradient background with the text "We develop expert risk platforms that reengineer compliance data into intelligence," emphasizing innovative financial services branding and digital transformation.
Person seated at a desk interacting with a monitor displaying ChemAlert software, featuring a dark background and abstract blue graphics, emphasizing modern technology in financial services.
Collage of website design elements featuring "Solutions" section, team collaboration image, and "Key Features" layout for Here Business & Wealth financial services branding.
Support page design featuring a modern interface with a translucent cube graphic, emphasizing user assistance and service offerings for RMT.
RMT website header featuring the phrase "Protecting Your People" on a dark background, emphasizing risk management services for businesses.
Max Roderick-Smith, ChemAlert Development Team Lead, featured on RMT website, showcasing insights and services related to chemical management and software solutions.
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Baker Creative team members collaborating on branding and website design for Here Business & Wealth, showcasing a modern workspace and creative atmosphere.
Aerial view of rugged terrain with hills, accompanied by text highlighting stewardship of land and oceans, representing Harvest Road Group's commitment to sustainable produce.
Harvest Road Group website showcasing commitment to sustainability, featuring landscapes and ocean imagery, emphasizing stewardship of land and oceans.
Here Business & Wealth branding and website redesign featuring modern logo and color scheme, emphasizing financial services innovation.
Three website design mockups showcasing branding for Harvey Beef and West Rivers, featuring a modern aesthetic with dark backgrounds, logo placements, and imagery representing Western Australia's natural landscapes and agricultural heritage.
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Image showcasing the branding and website design for Here Business & Wealth, emphasizing a modern logo, color scheme, and user-friendly layout, reflecting the company's transformation post-merger in the financial services industry.
Baker Creative's visually striking branding and website design for Here Business & Wealth, showcasing a modern logo and vibrant color scheme, enhancing online marketing in the financial services industry.
Tablet displaying branding guidelines, including typography samples, color palettes, and design themes for Here Business & Wealth's new identity.
Modern architectural design featuring a stylish cabana with a curved roof, poolside setting, and evening ambiance, reflecting innovative branding and website design for Here Business & Wealth.
Oceanside Apartments project overview featuring design development phase and architectural details, showcasing modern aesthetics and planning process in Western Australia.
Image of a professional man in a suit sitting on a chair, with a modern website layout featuring a contact form for new projects, emphasizing user engagement for Here Business & Wealth's rebranding efforts.
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Music and entertainment curation graphic with bold text overlay on a dark background, emphasizing the creative services offered by Williams Creative.
Tablet displaying branding guidelines for Williams Creative, featuring logo variations, typography, and color palette, with a musician performing in the background.
Image showcasing three distinct artist profiles for Here Business & Wealth's rebranding: FLYTE band in stylish attire, DJ Wildflower with headphones, and Proof the Band in a vibrant performance setting, emphasizing the new brand identity and marketing strategy.
Baker Creative branding showcase for Here Business & Wealth, featuring a new logo and website design emphasizing modern financial services.
Williams Creative Co. branding showcasing a dynamic live performance with a presenter on stage, emphasizing their focus on elevating live music and entertainment events.
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Family enjoying time outdoors, representing community and support, with a focus on caregiving and family services, aligned with Wanslea's mission to promote wellbeing and development.
Image showcasing Wanslea's website design, featuring sections on parenting support and services for families, with visuals of caregivers and children, emphasizing nurturing care and community engagement.
Tablet displaying the Wanslea website's research and news section, featuring a purple header, navigation links, and a list of current research projects and publications.
Children playing outdoors at Wanslea's before and after school care program, featuring a girl in a school dress and boys on a swing set, emphasizing engaging activities for kids from kindergarten to year six.
Website design showcasing three distinct pages for Here Business & Wealth, featuring a modern layout, user-friendly navigation, and vibrant color scheme, emphasizing their financial services and new branding identity post-merger.
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Image featuring a dynamic swimmer diving into water, with a bold "250k" text overlay, emphasizing the Camp America program's impact, alongside smaller images of camp counselors engaging in activities.
Image of a tablet displaying a summer camp website with an American flag in the background, featuring pricing details and a youth diving into water, illustrating the theme of work and play in the USA.
Website design showcasing Camp America, featuring vibrant visuals, summer camp activities, and engaging testimonials about making a difference and forming global friendships.
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Creative Schools webpage featuring diverse individuals representing teachers, students, and creatives, illustrating collaboration to enhance educational experiences.
Visual collage featuring diverse individuals, including a young woman with curly hair and glasses, a laughing child labeled "STUDENTS," and a man with long hair, set against a vibrant background, promoting Creative Schools' inquiry and registration.
Tablet displaying a vibrant webpage featuring the Creative Schools Class of 2020, showcasing teachers and creative practitioners, with a prominent image of a woman gesturing enthusiastically and colorful design elements.
Image showcasing a multi-page website design for Creative Schools, featuring engaging visuals, program descriptions, and case studies aimed at enhancing educational experiences.
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Bright yellow background with bold black text "WE ARE EVER PRESENT," featuring a central circular frame showcasing a colorful landscape painting, symbolizing the vibrant new brand identity of Here Business & Wealth.
Bright yellow promotional material for AGWA's "We Are Ever Present" exhibition, featuring a circular inset of First Peoples art from Australia, with event details and subscription information.
Image featuring a dynamic swimmer diving into water, with a bold "250k" text overlay, emphasizing the Camp America program's impact, alongside smaller images of camp counselors engaging in activities.
Image of a tablet displaying a summer camp website with an American flag in the background, featuring pricing details and a youth diving into water, illustrating the theme of work and play in the USA.
Website design showcasing Camp America, featuring vibrant visuals, summer camp activities, and engaging testimonials about making a difference and forming global friendships.
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Smiling woman engaging in conversation with a man, showcasing Here Business & Wealth's branding and website design emphasizing confidence and professionalism in financial services.
Website design for Here Business & Wealth showcasing a modern layout with engaging visuals, including a smiling woman, a construction scene, and a grid of professional portraits, reflecting the rebranding and marketing strategy in the financial services industry.
Tablet displaying Here Business & Wealth website with a professional handshake, featuring branding elements and the tagline "Simplifying finance."
Here Business & Wealth website design showcasing modern layout, engaging visuals, and user-friendly navigation for financial services, emphasizing branding transformation post-merger.
Branding guidelines for Here Business & Wealth featuring new logo, typography, and color palette on tablet display.
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Kuppa Coffee logo on bright orange background, representing a modern and vibrant brand identity in the coffee industry.
Coffee packaging and brewing process images showcasing Kuppa's ethically sourced coffee range, featuring product names "Warma," "Wakarri," and "Ucanku," with vibrant orange background emphasizing handcrafted quality.
Tablet displaying the "Warma" coffee blend product page with a black coffee bag and tasting notes, surrounded by roasted coffee beans, emphasizing the brand's focus on quality and flavor.
Website design for Kuppa Coffee featuring a warm brown background, bold orange text for navigation links, and a coffee bean border at the bottom, emphasizing community and coffee offerings.
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Design mockup showcasing typography, color palette, and branding themes for Here Business & Wealth's website redesign, emphasizing modern aesthetics and visual identity in financial services.
Website design for Here Business & Wealth featuring a coffee product page, vibrant orange accents, and engaging visuals emphasizing community and collaboration.
Beautiful coastal landscape at sunset with text overlay stating "The best shellfish, always." emphasizing sustainability and quality of Western Australian shellfish.
Image showcasing a modern website design for Leeuwin Coast, featuring sections on sustainability, recipes, and the harvesting process of Albany Rock Oysters, with a focus on seafood and culinary experiences.
Plate of fresh Akoya oysters on ice, showcasing a vibrant blue dish, with a silver fork beside, emphasizing premium seafood and sustainability.
Website design for Here Business & Wealth featuring a modern layout, showcasing financial services with a focus on branding transformation and user experience.
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Here Business & Wealth logo and branding design showcasing a modern, professional visual identity for a financial services company, emphasizing effective communication and modern marketing strategies.
Blurred image of yellow flowers against a blue sky, representing nature and creativity, aligned with the theme of art and land.
Three blurred panels featuring nature-themed titles: "THE FARM," "SKY LAND," and "THE FARM" again, with the tagline "Where land informs art" at the bottom, set against a soft blue background.
Baker Creative branding project for Here Business & Wealth, featuring a visually appealing logo and website design, enhancing online marketing in financial services.
Three visually appealing web page designs for The Farm Margaret River, featuring nature-inspired imagery and text emphasizing art, creativity, and community engagement.
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Two individuals observing a green landscape, with one pointing towards the horizon, on a webpage showcasing a funded residency program.
Interactive art installation featuring two chairs atop a textured, mini-mountain structure, inviting community engagement and reflection on human connections.
Floral background with soft focus, featuring yellow flowers against a blue sky, overlayed with text "THE FARM" and "Where land informs art," reflecting a creative and artistic theme.
A close-up view of a large pile of dark roasted coffee beans, perfect for an Australian Webflow website. The beans are shiny and have a rich, deep brown color with slight variations in shade. The texture and detail of the beans are clearly visible, emphasizing their smooth, glossy surface.

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