Every business has a story worth sharing. We'll help you find yours.

Tackling branding internally can feel a bit like trying to read the label from inside the jar. Often, we're just too close to what we do to see things clearly. And when you can't tell your brand story, chances are your team and your customers can't either.

Through our collaborative, research-driven process, we can help you uncover a unified message and stand-out identity. With a clear brand, teams find a renewed confidence and focus. Audiences understand and remember what you do. Marketing spend goes down. And sales go up.

Many brands spend years trying to untangle their brand story on their own. With a fresh set of eyes and proven process, we can help you gain clarity and alignment in days. Let's uncover your story.

Our Capabilities

Brand Strategy

Through our signature Find Your Focus workshops, we will help you clarify who your brand is, why it’s special and who will care. Here, we don't just ask you questions and hope you know the answers—this workshop is grounded by data-driven insights about your audience and industry. By the end of our time together you'll have extreme clarity on your priorities so you know where you need to take action, now and in the future.

Our Capabilities
Vision, Mission & Values
User Statements
Brand Personality
Brand Positioning
Brand Priorities

Voice and Messaging

Get everyone on your team speaking the same language. We'll help you create consistent rules about how your brand writes and what kinds of words are a part of your vernacular.

Our Capabilities
Voice & Tone Attributes
Brand Vocabulary
Messaging Guidelines

Visual Identity

If your visuals aren't connecting with your audience anymore, or you need to unify your look, we can help. From a refresh to a complete overhaul, we'll make sure your logo, colours, fonts, graphics and photography are all aligned with your overall identity.

Our Capabilities
Logo Design
Colour Selection
Typography Selection
Supporting Graphics
Photography Direction
Visual Guidelines

Websites

Ready to create a website that you're proud to send your customers to? One that automates your workflows and that your internal team can easily manage? Let's work together to elevate your online brand experience, streamline how you work and turn clicks into customers.

Our Capabilities
Website Planning
Website Design
Website Development
Website Copywriting

Brand Collateral

Once we've created your visual identity, we can work with you to apply it consistently across print and digital media. From social graphics to presentation decks, we can create branded designs and templates for your team to use over and over again.

Our Capabilities
Presentation Decks
Brand Stationery
Brochures
Presentation Folders
Social Media Graphics
Digital Products

Our Core Team

Kane Baker
Co Founder
Lisa D'Andrea
Co Founder
Harley Baker
Paper Shredder

We’re a small and nimble agency, always on the look out for talented people to join our team. So whether you’re looking for employment, freelance opportunities or would like to collaborate please say hello.

Featured Clients

Some of the stand-out brands we've had the pleasure of working with.

The American Institute for Foreign Study
Sydney, Australia
Here Business and Wealth
Perth, Australia
Mindful Meditation Australia
Perth, Australia
Wanslea Family Services
Perth, Australia
Camp America
Sydney, Australia
Outplacement Australia
Brisbane, Australia
FORM WA
Perth, Australia
Hidden Hill Villas
Bali, Indonesia
Amplifier Capitol
Perth, Australia
Light Application
Perth, Australia

Now you know us.
Who are you?

You're the type of leader who wants to raise the bar and you're always looking for ways to improve and grow. The idea of creating a memorable, personalised experience for your customers amps you up.

Your team? They're like family. So you're committed to creating the kind of culture that makes work both fun and meaningful. And, when you think about your ideal brand, you want to make it worth following, not just because of what it does, but because of what it believes in.

Sound like you? We could be a better match than red wine and Friday nights. All of our projects start with a conversation, so let's have one.

Our Previous Projects

The Brightside Agency
The Pelvic Hub
The Pelvic Hub
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Yab Yum Yoga
Collage featuring a group of students in school uniform on the left, and an artist and teacher looking through a book on the right.
Creative Schools
Helpr Media logo concept
Helpr Media
People Who Care Project Thumbnail
People Who Care