FAQs

Answers to some of your most popular questions. If you can't find what you're looking for you please contact us here.

General

How will a new website benefit my business?

Here are just some of the potential benefits of a well designed, optimised website—

Improve perceptions around your quality, trustworthiness and professionalism
Improve your visitors' understanding of your product/service value
Increase visitor engagement and boost conversions, including enquiries and sales
Reach more potential clients with increased visibility in search engine results
Provide differentiation from similar brands and offers
Save time by leveraging your website to automate or streamline sales, marketing and/or onboarding processes

How will branding benefit my business?

Strong branding can help to:

Improve brand awareness, recognition and recall
Differentiate you from competitors
Reduce price sensitivity
Improve perceived trustworthiness and credibility
Position you to attract your ideal clients
Increase customer loyalty and advocacy
Position you to attract and retain your ideal team members
Improve return on investment (ROI) from marketing efforts
Improve internal alignment

How much does branding cost?

We custom quote branding for each company, based on their specific requirements. Some of the factors that affect the cost of branding include how extensive the guidelines will need to be, the inclusion of sub-brand logos, the scope and quantity of collateral being produced and production on supporting graphics, such as icons, patterns or motifs.

Once we have a better understanding of your requirements we'll be able to give you a quote. If you have a budget, it’s best to communicate this to us upfront, so we can do our best to provide options that suit you in that range.

Where can I view more of your work?

You can view more of our branding and website case studies here. If there's a specific company or industry you'd like to see an example of, feel free to ask us. We may have more examples on file that haven't been published online.

What are the benefits of migrating to Webflow?

We migrated our websites from Wordpress to Webflow over 7 years ago. Here's what we think makes it worth the switch:

Flexibility and customisability— we have full control over every element of the design and functionality allowing for more creative work.
Speed of development— Webflow allows us to design and develop faster than before so we can launch websites much faster.
Secure, managed hosting— we don't have to worry about hosting, it's securely managed for us.
Automatic backups and updates— We don't have to backing up or updating our website, it is handled automatically.
No plugins— Plugins are notorious for causing security issues, causing slow loading websites and regularly need updating. Webflow doesn't rely on plugins for core functionalities like forms and SEO controls.
Better SEO performance— native SEO controls and clean code allow for fast, search-engine friendly websites.

I want to move my website to Webflow, can you help?

Yes, if you want to migrate from another platform to Webflow, we can assist. We can rebuild your website exactly as designed in Webflow. Get in touch for a quote.

How much does a website cost?

As each website is different and we custom design and build each one, pricing will differ from project to project. Some of the factors that affect the cost of your website build include page count, functionalities and integrations and the amount of brand design, content production and input required.

Once we have a better understanding of your requirements we'll be able to give you a quote. If you have a budget, it’s best to communicate this to us upfront, so we can provide options that suit you in that range.

Where are you located?

We’re a remote team, but our directors are based in Perth, WA. We work with clients Australia wide and on occasion, international clients too (timezones permitting).

Can you update my existing website?

If your website is built in Webflow, usually yes we can. You can book a discovery call to discuss the updates you’d like to make and we can work out a custom quote to assist you.

Support

Do you host my website?

No we don’t, Webflow manages hosting for all websites on their platform. Every website requires hosting to store all the content that lives on the website. Think of it like paying rent for your online home. Webflow uses Amazon Web Services (AWS) for hosting, which provides a global infrastructure supporting millions of sites. They also use Fastly as a content delivery network (CDN) to deliver your content in milliseconds.

A free SSL is included in your hosting plan. Having an SSL means your connection is secure and encrypted and any data you enter is safely shared with that website. This means you enjoy better SEO, and your website visitors never have to see ominous security warnings.

Do you provide training?

Yes, we can provide Webflow training to show you how to edit and manage your website. You can ask us to cover specific topics, or we can provide a general overview of how to update and manage key areas of your website. Our website training sessions are conducted online, so they can be easily accessed by any team member and recorded for future staff training. Additional training can be booked anytime.

Will I be able to update my own website?

Yes, once your website is complete, it will be transferred to your own Webflow account where you will have full access to edit and manage your website however you choose. Webflow is very user friendly for content updates, like adding new articles and team members, or updating on page text and images.

While it's possible to learn how to design and develop new sections or entirely new pages in Webflow, we usually recommend getting in touch with us for these larger structural changes as we will be able to action them efficiently and in line with best practices for website performance.

What kind of support can I expect after I launch my website?

Yes, we have several support options, depending on the frequency of assistance you need. You can subscribe to our monthly support hours, pre-purchase a block of support hours or request ad-hoc support if and when needed.

Our support hours are most commonly used for additional training, platform questions, health checks, content edits and design and development updates.

Process

Are your websites SEO friendly?

Yes, every website we create follows best technical search engine optimisation (SEO) practices to help improve your website’s rankings in the organic (non-paid) section of search engine results. This means, among other things, your website will be optimised for mobile devices, fast loading and structured for ease of use.

If SEO is a focus of your marketing strategy, we can also work with you before and after you launch to help you to improve and maintain your search engine rankings with a more targeted strategy. This may include creating high-quality content, optimising content around specific keywords and building backlinks.

How much time will be required from our team?

We are conscious of the time we take your team away from their usual activities, however; we cannot successfully redefine your brand without the critical expertise and input of key team members and decision makers. We know that people will support and champion what they help build, so we insist on having key players take part in the process.

Our brand workshops run for roughly 5-6 hours each, including breaks. Some businesses will only require a 1 day workshop, whereas others may like to cover additional areas of their brand in a 2 day workshop. Following the workshops, we typically require those involved to attend one 45-60 minute meeting each week for 3-4 weeks to provide their feedback and input on their visual direction. Outside of this, we can typically liaise with 1 key contact for any other deliverables via phone or email.

How do you deliver your brand workshops?

We can deliver brand workshops online or in person (Perth-based businesses only). Online workshops are delivered via video conferencing and include interactive software to help us brainstorm together. These are perfect for remote teams, those who aren’t Perth-based or who prefer not to travel. In person workshops are delivered in a workshop space within 15 minutes of the Perth CBD.

How long does the branding process take?

It typically takes around 4-5 weeks to complete your brand workshops, define your visual identity and export your logo suite. Following this, it can take a 1-3 months to update your branded collateral, depending on the scope. This timing will also depend on your (or your team’s) availability to provide us with feedback and required assets and information. We will provide a detailed timeline at the start of your project. If you have a specific launch date in mind, please let us know upfront so we can plan for it.

How long does a Webflow migration take?

Migrations can take anywhere from a 1-2 days to 2-3 months. Timing will depend on the complexity of your website, the platform you're using and the amount of content that needs to be transferred. If we are making updates to the design or adding new pages or sections, we'll also need to account for time for this too.

Your project timeline will also depend on your team's availability to provide information, approvals and feedback along the way. We'll be able to provide a timeline at the start of your project. If you have a specific deadline, be sure to let us know so we can do our best to achieve it for you.

What happens if I don't like the design?

We have deliberately created a strategic and iterative process to design that allows us to understand your brand, capture your preferences and discuss each brand element (type, colour, layouts) and website designs. This ensures we're all on the same page from beginning to end. For this reason, our clients rarely require significant design edits.

But, we know there is a subjective element to design and we're always happy to make updates if you don't like the designs we present. We include revision rounds for this very reason!

We adapt our design style to suit your brand, but generally we have a clean, minimal approach that may or may not be your vibe— we encourage you to check out our portfolio to see if you like our style and get in touch if you like what you see!

Do you build websites in platforms other than Webflow?

We specialise in designing and developing Webflow websites, so we don’t build websites on other platforms. If we think your website requirements would be better suited to another platform because of its requirements, we’ll let you know in our initial meeting. If you’d like to learn more about Webflow, feel free to visit their website, or ask us for a walkthrough.

How long does it take to build a custom website?

Typically around 4-16 weeks, depending on the complexity of your website and whether you have content (copy, photography) available or we need to produce it. It will also depend on your (or your team’s) availability to provide us with feedback and required assets and information.

We will provide a detailed timeline at the start of your project. If you have a specific launch date in mind, please let us know upfront so we can plan for it. Sometimes we can roll out a website in phases so you can go live sooner.

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