April 3, 2022
7 Types of Proof to Use on Your Website
Whenever someone arrives on your website for the first time, you can bet they’re asking themselves a few key questions. Am I in the right place? Is this for me? Will this work? Is the risk of buying this worth the reward?
Your website’s job is to reassure your ideal customers that yes, they’re in the right place, that yes this is a great solution for them and that yes the reward will outweigh the risk.
You can tell them all these things. But, most people won’t just take your word for it. They want you to show them that you’re credible. And that’s where proof comes into play.
And there are a lot of different types of proof you can use and in this week’s episode, we’re going to be outlining 7 of our favourites.
Links and resources:
- Follow us on Instagram: @baker_creative @brand.led
- For more visit bakercreative.com.au
- Work with us
Continue Reading
Why lead magnets are a must-have in your business (and how to create one in 5 simple steps)
Lead magnets are the perfect way to build trust and support customers in learning more about your area of expertise and offerings.
How to fill up your calendar with paying clients (swipe this)
Is your biggest hurdle figuring out how you can attract new customers to your business? Use this blueprint to hit your revenue goals!
Brands We Love: Help Scout
From their personality rich copy, to their user-friendly website, Help Scout are a shining example of a customer-centric brand.
The 7 secrets of successful websites
Building a website? These seven essential features will make it a roaring success.
Optimising images for web in 4 easy steps
Get the best version of your image by learning how to source, re-size and compress your images for web use.
The Truth About Why Your Website Lacks Personality (And How To Fix It)
Personality indicates not only what we share, but how much we share of ourselves. Here's why your brand personality is stifled.
Brands We Love: Headspace
From their visuals to their brand voice, Headspace have found their place, their tribe and their style.
4 Fast Ways to Optimise Your Website Homepage
The 4 homepage elements that are essential to include when building or rebuilding your website.
Brands We Love: Aēsop
Aesop continue to stand out without following the industry giants. Here are 3 things we can learn from the masters of minimal.
Your Summer Reading List
Want to glide into the new year with a plan for hitting all your most ambitious goals? You won't want to miss these juicy tips.