January 17, 2022

7 Questions to Ask Before You Build Your Website

7 Questions to Ask Before You Build Your Website

Happy new year everyone —‘tis the season of new beginnings and if you’re thinking of building a new website in 2022, you won’t want to miss this episode.

Having clarity in what you want to build, who it’s for and why you’re building it is an essential part of the website design process, and yet, it’s the part most people skip.

But without a website plan, you’re either:

  • Taking a wild guess, adding content to the page and crossing your fingers and toes that it will connect with your audience.
  • Or ‘getting inspired’ by other people’s websites, copying ideas or content without really knowing why it’s there.

And, we know from personal experience that both of these approaches result in a website that does little to help you stand out and grow your business.


In this week's episode, we discuss:

  • The 7 big questions you need to answer about your website before you do anything else. 
  • The affordable tool we created to help you plan your new website like a pro.
  • Lisa’s nightmare web design experience as a client and what she wishes she knew about building a website back then.


Links and resources:

Make sure you subscribe so you don’t miss out on any future episodes. And, if you enjoyed this episode, please share it with someone who’s building their website in 2022.

Continue Reading

The 3 Step Pinterest Strategy We Used to 5X Our Website Traffic
Brand Experience
The 3 Step Pinterest Strategy We Used to 5X Our Website Traffic
Pinterest isn't just for DIY projects and recipes! Steal the low maintenance Pinterest strategy that has skyrocketed our website traffic.
20 ways to offer incredible value in 2020
Brand Experience
20 ways to offer incredible value in 2020
Stop creating content that flatlines. Give your audience something they really want. Here are 20 ideas you can swipe for high-value content.
Writing the Perfect About Page: 6 Creative Examples From Industry Pros
Brand Experience
Writing the Perfect About Page: 6 Creative Examples From Industry Pros
Your 'about' page is one of the most visited pages on your website. We examine examples from industry pros like Amy Porterfield and NoIssue.
The 7 secrets of successful websites
Brand Experience
The 7 secrets of successful websites
Building a website? These seven essential features will make it a roaring success.
3 powerful hacks to turn your website into a lead machine
Brand Experience
3 powerful hacks to turn your website into a lead machine
Three powerful, yet simple hacks for encouraging more conversions on your website.
Brands We Love: Help Scout
Brand Experience
Brands We Love: Help Scout
From their personality rich copy, to their user-friendly website, Help Scout are a shining example of a customer-centric brand.
8 Ways to Elevate Your Website Copy
Brand Experience
8 Ways to Elevate Your Website Copy
Beautiful design can capture attention & pique interest, but clever copy can capture hearts and minds. Here's how to improve it.
13 Email Subject Types Used By The Marketing Pros (Steal These!)
Brand Experience
13 Email Subject Types Used By The Marketing Pros (Steal These!)
We analyse how pro marketers use the email subject lines to grab attention, increase open rates and avoid the delete button.
Why it’s time to ditch your newsletter
Brand Experience
Why it’s time to ditch your newsletter
Is your newsletter call to action stifling your email list growth? Discover 3 simple fixes to elevate your email marketing game.
This is How You Build Trust Online
Brand Experience
This is How You Build Trust Online
Your website is often the first place you start to build trust with your audience. Here are 6 ways to build trust online.