October 1, 2021
Why Future-Thinking Businesses are Brand-Led
Being brand-led has a host of benefits—it can make your business more resilient, help you separate opportunities from distractions and give you a competitive edge. Every business has a brand. Many are branded. But fewer are brand-led. Do you know which category you fall into? In this episode we’re unpacking what it means to be brand-led and why more and more businesses are making the switch.
You don’t want to miss:
- A quick overview of brand and branding (hint: it’s not just your visuals)
- What it means to be Brand-Led and examples of how it might look in your business
- Why defining your brand is the first step in becoming brand-led
- The four elements to uncover in your Brand Blueprint
- Three powerful reasons why more businesses are making the move to brand-led
Links and resources:
- Follow us on Instagram: @baker_creative
Make sure you subscribe so you don’t miss out on any future episodes. And, if you enjoyed this episode, we would love you to leave a rating and a review. Thank you!
Continue Reading
Branding your business: when to splurge & when to save
Deciding to invest in your visual identity is a big move. Learn when to spend & where to splurge when it comes to branding your business.
The Secret to Building an Offer They Can’t Refuse
Four tips for crafting irresistible offers that will help you stand out, connect with your customers and get more people saying ‘yes!’
Why Repetition Trumps Perfection
Many people think that big goals require grand gestures and massive action. But, it’s actually the small, consistent actions that make the biggest impact.
Branding vs Marketing: What’s the Difference?
Where does branding end and marketing begin? The line can be a blurry one. And with so many people defining these terms differently, it’s no surprise...
Want More Customers? Stop Being Their Hero
The simple shift in thinking that will make your writing and marketing more persuasive.
What To Do When Business is Slow
Let’s talk about how you can maintain momentum in a quieter season in your business to set yourself up for a profitable future.
Behind the Scenes: The Essential Tools That Keep Our Business Humming
Time-saving gems to help you save time, create an epic brand experience and level up your business.
Don’t Solve a Problem? Here’s How to Sell What You Do
Do you sell something that doesn't solve an obvious problem for your customers? Here's a simple strategy for selling your offerings.
How to Tell People What You Do in 3 Simple Steps
Describing what you do doesn’t need to feel salesy or forced. Learn the simple, 3 step formula for creating an elevator pitch.
How to Make 2019 Your Most Profitable Year Yet
Ready to set some big goals for 2019? Here's a simple 4 step plan to help you plan the year ahead.