Dec 6, 2021

2 Powerful Ways To Stand Out and Sell


I'm a brand strategist that loves helping people clarify their message so they can stand out in their space. I'm on a mission to help business owners simplify what they do and build connection with their clients.


Kane is our Co-Founder and Art Director who loves the psychology of branding. He's passionate about creating timeless visual systems that anyone can use.

If you’re getting people to your website or store, but they aren’t turning into sales, it’s possible you have a value perception problem. In other words? People aren’t convinced that the value they’ll get will be worth the money they’ll pay. Today’s episode will give you a helpful reframe to fix that!

You don’t want to miss:

  • The two paths to standing out and making a sale
  • The approach fuelling brands like IKEA, Costco, Kmart and Bunnings
  • Differentiating based on product or service features or benefits
  • Using your brand to stand out, including examples from Tesla and Go-To

Links and resources:

Make sure you hit subscribe so you don’t miss out on any future episodes.

Thanks for listening!

No items found.
More from this series
This post is part of the
Kane and Lisa smiling and leaning on table.
Brand-LED Podcast

Your go-to source for actionable lessons in branding hosted and produced by yours truely.

No items found.
Baker Creative Pricing Guide


Leave your details below and we'll send you our Services Guide (including our pricing).
Thank you! We will keep you posted.
Oops! Something went wrong while submitting the form.