Lisa D'Andrea

As our brand strategist and website copywriter, Lisa loves helping people clarify their message so that people listen. She's on a mission to help business owners uncomplicate what they do, build trust and connection with customers online and sell with authenticity.

All Posts
Branding
How to plan for a rebrand
December 2, 2019
Branding
Brands We Love: Snowe Home
November 18, 2019
Branding
The failproof formula for crafting your brand story
November 4, 2019
Marketing
Why it’s time to ditch your newsletter
October 21, 2019
Marketing
Could this science-backed model change the way you sell to your customers?
October 7, 2019
Business
How to sell when you hate sales
September 23, 2019
Branding
Brands We Love: 3 Brands Who’ve Mastered their Voice
September 9, 2019
Branding
Why your brand needs to pick a fight
August 26, 2019
Marketing
Risky business: Customer beliefs that are derailing your sales
August 12, 2019
Marketing
What’s sticky and stands out?
July 29, 2019
Business
Why repetition trumps perfection
July 15, 2019
Business
9 ways supercharge the rest of your 2019
July 1, 2019
Marketing
Why you need to get on board with the rule of one
June 17, 2019
Marketing
Want people to pay attention? Do this.
June 3, 2019
Marketing
Don’t solve a problem? Here’s how to sell what you do.
May 20, 2019
Branding
Brands We Love: Bellhops
May 6, 2019
Branding
Uncover your brand difference with this proven method
April 22, 2019
Business
An inside look at our customer processes
March 25, 2019
Marketing
This is how you build trust online
March 11, 2019
Branding
Brands We Love: Aēsop
February 25, 2019
Business
The simple hack that's guaranteed to strengthen your sales message
February 11, 2019
Branding
Branding your business: when to splurge & when to save
January 28, 2019
Marketing
How to fill up your calendar with paying clients (swipe this)
January 14, 2019
Business
How to make 2019 your most profitable year yet
December 17, 2018
Branding
Brands We Love: Help Scout
December 3, 2018
Business
Why you need a marketing budget (and how much to spend)
November 19, 2018
Business
How to Tell People What You Do in 3 Simple Steps
November 5, 2018
Marketing
The Secret to Building an Offer They Can’t Refuse
October 22, 2018
Marketing
4 Fast Ways to Optimise Your Website Homepage
October 8, 2018
Branding
Brands We Love: Go-To Skincare
September 24, 2018
Marketing
3 Marketing Mistruths That Will Stifle Your Success
September 10, 2018
Branding
10 Signs it’s Time for a Brand Evolution
August 27, 2018
Marketing
The 3 Step Pinterest Strategy We Used to 5X Our Website Traffic
August 13, 2018
Branding
Brands We Love: Warby Parker
July 30, 2018
Business
11 Surefire Ways to Stand Out in a Competitive Market
July 16, 2018
Marketing
Writing the Perfect About Page: 6 Creative Examples From Industry Pros
June 19, 2018
Marketing
Why lead magnets are a must-have in your business (and how to create one in 5 simple steps)
May 14, 2018
Marketing
Want more customers? Stop being their hero
May 1, 2018
Branding
Brands We Love: Everlane
April 16, 2018
Marketing
13 Email Subject Types Used By The Marketing Pros (Steal These!)
April 2, 2018
Marketing
The Truth About Why Your Website Lacks Personality (and how to fix it)
March 19, 2018
Marketing
How to Plan Your Website Like a Pro
February 19, 2018
Business
Behind the scenes: The essential tools that keep our business humming
January 29, 2018
Marketing
8 Ways to Elevate Your Website Copy
January 16, 2018
Marketing
7 Reasons to Love the Webflow CMS
December 19, 2017
Branding
Brands We Love: MeUndies
December 4, 2017
Marketing
How to Attract New Customers to Your Business
November 27, 2017
Marketing
5 Irresistible Reasons to Start Building Your Email List Today
November 13, 2017
Branding
Less Is More: The Perks of Simplifying What You Do
October 25, 2017
Branding
Why Purpose Driven Businesses are More Successful
October 12, 2017
Branding
How to Identify & Attract Your Ideal Customers
September 29, 2017
Branding
4 Compelling Reasons to Invest in Your Brand
September 14, 2017
Marketing
Content Marketing: A Crash Course
August 31, 2017
Branding
The Art of Repelling Customers
August 16, 2017
Business
Why I Believe in Collaboration over Competition
August 1, 2017
Business
Podcasts: The Shows We Have on Rotation
July 20, 2017
Business
Should You Use Your Personal Brand Name or Create a Business Brand Name?
July 12, 2017
Branding
Brands We Love: Headspace
June 28, 2017
Branding
Unleashing Your Authentic Brand Voice
June 7, 2017
Business
Why Every Project Worth Doing is U-shaped
May 31, 2017
Branding
Brands We Love: Jenna Kutcher
May 16, 2017
Branding
Why nobody wants to buy what you're selling (and what to sell instead)
April 11, 2017
Branding
How to design an unforgettable brand experience
April 3, 2017
Branding
How uncovering our brand values guided our startup through its first year
March 15, 2017
Marketing
9 essential tips for creative & effective packaging design
February 2, 2017
Branding
Steal these: The 5 hacks your favourite brands are using to build a following
November 16, 2016
Business
The 9 startup business investments I wish we had made sooner
October 12, 2016
Business
Mastering the art of delivering constructive feedback
September 14, 2016
Marketing
SEO basics: Quick and easy guide for beginners (Infographic)
May 11, 2016
Marketing
The website buyer's guide: Balancing quality and affordability
March 31, 2016
Business
How to insert an electronic signature into a PDF
March 17, 2016
Marketing
Optimising images for web in 4 easy steps
March 3, 2016
Business
The logo buyer's guide: Balancing brand goals & budget
February 26, 2016
Branding
Style guides: The secret to a memorable brand
February 17, 2016
Business
Perfect match: Finding the right designer for your business
January 19, 2016
Marketing
The best sites to find free stock photography online
January 12, 2016
Marketing
Vector or Raster, PNG or EPS? How to choose the right file format
December 16, 2015

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